The Persuaders
8.2
|2004|55 minPBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.
200Documentary
More Like This
Recommended for you
By Woman's Hand
8.0
1994By Woman's Hand
1994
In 1920 a group of young Montreal women artists formed the nucleus of what would later become known as the Beaver Hall Hill Group. Members recount how they created an artistic environment of mutual support that lasted for more than three decades.
